Behavioural Targeting – How To Turn It Off If You Find It Creepy

In the past few years one of the biggest areas of growth in digital marketing has been in behavioural targeting. Advertisers can create an audience based on their previous behaviour, interests and interaction with a website. They can then create an advertising campaign to retarget that group of individuals who have shown certain behavioural or…

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How To Write The Perfect Business Proposal

I bet you are here thinking that you are going to get the complete lowdown on writing a proposal….. wrong!! I’ve been asked by a few prospective new clients to submit a business proposal and I have resisted the temptation to say no and pushed the cynicism of their motives for asking to one side…

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